Iconography

This is a really helpful, eye-opening video:

http://www.pjtv.com/v/2317

You'll have to register to be able to see the video, but it's very worth it. Here's one of the wonderful things I gleaned from it, though:






This is the "icon," according to the video, that would be the most effective opposition to Obama's powerful image. Please, download it, share it with your friends. It might actually turn out to be important to tear down the personality and start focusing on the actual presidency.

Further, I'm pretty enthusiastic about getting a really effective brand onto Mitt Romney. It will need to be done if he's to have any kind of chance in 2012--I know, he hasn't said he'll run, but I'm certainly hoping he will.

So, any ideas for a good Mitt Romney brand?